Industry Updates - 1
Pacific Manufacturing Announces Northern CA Expansion Plan
Pacific Manufacturing & Distributing announced the addition of Steven R. “Steve” Ray to their team. Ray will head up their Northern California Division.
In the past few years, Pacific Manufacturing & Distributing has experienced substantial growth in its Reflex and Memory foam futon and mattress line. In addition, the Night & Day platform bed program that Pacific distributes has really taken off. Joe Lujan, President of Pacific Manufacturing & Distributing said, “We are very excited to have Steve join our company. His extensive futon industry experience is a perfect match for our expansion plans in Northern California. We know that Steve will help us capitalize on the opportunities available to us in that region.”
Ray has worked in the futon industry for the past 22 years; the last 20 have been for a major futon retailer in California. He has vast experience in both the retail and wholesale side of the bedding industry. “Sometimes all the right parts come into place and something magical happens,” Ray said. “I have always considered Pacific Manufacturing & Distributing and Night & Day Furniture to be on the cutting edge of product evolution, and I am excited to see the symbiosis between the two.”
Ray served on the board of The Futon Association International for four years, one year as president. “I found my time with the Futon Association invaluable,” he said. “It brought me in contact with the most creative minds in the futon industry. After leaving behind two decades of manufacturing and retailing last year, I was hopeful I’d find a way to use that experience to help shape the future of the category. I feel certain that this new position will provide me that opportunity.”
Ray also served on the Sleep Products Safety Committee (SPSC) for flammability issues and was one of the futon industry's voices in the shaping of AB 603. “Northern California has always been known as a hotbed of innovation and that is especially true in the areas of furniture and alternative sleep products. The market is open to new ideas when the product is well thought out and well made.”
Ray lives in Northern California with his wife, Jill, and five children.
Night & Day Furniture Offers Complete Web Services
Night & Day Furniture has put everything on-line. “Our website is live and active,” announced Mike Gallawa. “I had a need for a useful website, and it looked like we should just put everything up there. And everything really means everything.”
The site shows all collections, all models, in all colors, and has sections for features and benefits for each collection, on-line registration for warranties, special information on Night & Day’s proprietary products like the Shoe Fittings™ Operating System, product dimensions, assembly and operating instructions, and movie clips showing assembly, disassembly and conversion procedures for different collections.
“I believe that no one has anything like it in our niche industry,” Gallawa said. “It is designed to be a tool for our futon dealers, retailers and sales people. And most importantly, it is a tool for the home user.” The instructional videos are a novel approach and wonderfully useful.
“It was a bit of a tough call,” Gallawa said. “A website, as we know, is where your competition goes to snoop. I really struggled with it but quickly realized that Night & Day Furniture has actually gone beyond that. And we do have lots of proprietary and protected products. The fact is, the biggest obligation I felt we had
was to our customer; when I got that, the rest was easy.”
Gold Bond Futons and Mattresses To Debut at New Las Vegas Market
Gold Bond will showcase its 2005 series of futons and mattresses at the World Market Center. Gold Bond will emphasize its strengths: comfort, quality and value. The 106-year-old company’s super premium lines feature the futon industry’s leading and most successful futon brand as well as a new series of mattresses and specialty beds, announced Bob Naboicheck, president of Gold Bond.
Gold Bond’s Visco Opulence futon, designed to rival the feel and performance of a premium sofa, will be featured. The super premium futon's extraordinary feel is a result of engineering two one-inch thick visco foam layers, two eight-inch batts of densified polyester and HR (high resilience) foam into its design. With 22” of materials compressed into a high profile 12” futon, this futon competes with many premium futon mattresses and is a strong performer on futon frames platform.
Gold Bond will also showcase its highly successful Prestige Elegance, described by Furniture|Today’s Executive Bedding Editor and columnist David Perry (at a recent High Point market) as the “Most Comfortable Bed.” It combines 1,058 individualized encased nested coils, cashmere, wool, silk, visco and super soft foam, and it retails at $3,000. This high-loft pillow top mattress has performed exceptionally well on retail floors since its introduction–and its retail success continues to grow.
Gold Bond will also showcase its new Visco and Latex Perfection futon mattresses. These super premium units contain more visco and latex than comparably priced competitors and feature edge-to-edge perimeter support and a two-inch deep blend of silk and wool quilted Belgian matelesse micro fiber ticking.
Gold Bond’s award-winning point of sale materials, banners and individualized market-by-market advertising and sales training support is renowned throughout the futon industry. Gold Bond’s new specialty futon mattress lines also are supported by one of the strongest point-of-sale programs available. Gold Bond’s world class tailoring, feel, presentation, fiercely competitive price points and exceptional profits enable the line to be profitably shipped far beyond markets that other traditional “regional” mattress manufacturers historically service.
Gold Bond will show with SIS futon Covers and Adonis Furniture in space WMC #1038.
Otis Bed Introduces Unique Coil Spring Support Technology
“Coil in Coil™ will become the new standard for Innerspring Technology when consumers desire True Pressure-Free sleep,” said Otis spokesperson Karen Day. Otis Bed Manufacturing will introduce their innovative sleep technology in their Signature Series of Personal Modular Sleep Systems…the iMod! The iMod™ by Otis Bed will make its debut at the World Market Center in the World Pavilions (P6601-70).
Bourné International Displaying New Products at WMC
Bourné International, the award-winning designer and importer, will be displaying four new bedroom groupings, three new futon sofa beds and three new juvenile sets at the World Market Center.
The bedroom groups consist of the Walnut Ridge and Renaissance collections, manufactured of solid mahogany with a full line of case pieces. The juvenile furniture features products in six vibrant colors, available in bunk bed and three other sizes with coordinated case pieces. Bourné will be introducing new sizes, several arts and craft designs and “lodge pole” looks for their futon sofa beds.